how can you summarize something that has NOT happened? one of the most common mistakes someone makes when writing a business plan is writing the executive summary first.
if you want to create an outline for your summary, thats fine. it may actually be smart. because it will be the foundation of the plan you write. it helps to ensure you dont miss or skip any important sections of your plan.
BUT writing the actual executive summary first is futile. its a time waster. if youre serious about having a proper plan your summary will be tossed and re-written when the rest of the plan is created. its inevitable. unless you dont want to have the best possible plan…